Founder
Sam Allcock is a founder of NerdBite.
He has spent more than two decades in UK digital marketing, working across digital PR, SEO and content, and advising on the sale of digital agencies and domain assets. He founded and sold two agencies - Custard, an SEO firm, in 2018, and the digital PR business PR Fire in 2024 - and wrote How to Sell Digital Assets (2025). He has contributed to HuffPost and HubSpot among others.
He writes here on technology and the business behind it: funding, acquisitions, the claims companies make about their products, and whether those claims survive contact with the record.
He oversees the site from Dubai and can be reached at sam@nerdbite.com.
Kassper puts a person on every plan. Two years ago the AI SDR category sold itself on removing exactly that, and the retreat says more about the market than the launch does.
The identity firm has passed a Kantara audit covering Right to Work, Right to Rent and DBS checks.
Inevitable AI Group has raised a $6m pre-seed to mass-produce software companies. The plan is striking, the budget per venture is thin, and one figure in the announcement does not match the record.
